What is Rewarded Video Ad? Rewarded video ads, a common advertising format in gaming, offer players rewards like in-game currency, extra lives, or premium content when they choose to watch a video...
A Complete Guide to Ad Monetization and Rewarded Video Ad
AppLixir is a Rewarded Video Ad Platform for Web, Mobile-Web, Mobile Sites & Apps
The Great Balancing Act – Acquisition & Monetization
One thing that kept coming in conversations at GDC2023 was the rising cost of User Acquisition. As any industry matures, acquiring users becomes super expensive. This makes User Acquisition Costs...
Mastering the A.R.M. Game – Acquisition, Retention, and Monetization
Mastering the ARM Game: Acquisition, Retention, and Monetization in the Gaming Industry In the coming few posts, am going to cover a few areas that were often discussed at GDC meetups this past...
How much can I make with Rewarded Video Ads – 2023 Edition
Note: A revised update is avilable at https://blog.applixir.com/blog/how-much-can-you-really-make-with-rewarded-video-ads-2024-edition/ Since 2016, and just around this time of the year, I try to...
Rewarded Video Ad Monetization – Web & Mobile
In this post, I want to talk about - The dynamics of rewarded video ads in mobile games and websites. The dynamics of rewarded video ads in mobile games and websites revolve around the exchange of a...
2023 Monetization Outlook
In this article, I will try to say few words on 2023 outlooks I have read - Trend in rewarded video ads in mobile gaming and its impact on user experience. Writing outlooks is always a hard subject....
Rewarded Video Ads in 2023
Rewarded video ads are a type of in-app advertising that allows users to choose to watch a video in exchange for in-game currency or other rewards. These ads are becoming increasingly popular among...
The Challenges of Monetizing Games
The Challenges of Monetizing Games Games as a form of entertainment have a long …. very long history. I don’t have the capacity, nor the desire, to cover that in this blog -) My hope in this blog is...
Pros & Cons of a Game Distribution Sites
Pros & Cons of a Game Distribution Sites A slight change of subject. This week, I am going to talk about Game Distribution -the Pros and Cons of it. Game distribution companies do help with game...
Games’ Saving Grace – Reward Video Ads
Games' Saving Grace – Reward Video Ads Why is the gaming industry thriving? It is an often asked question and, rightfully so! The internet, as news media and game developers ascertain, is composed...