Online Video Ad Platforms and Trends Online video advertising has exploded, becoming one of the fastest-growing segments in digital advertising. With more users turning to digital platforms over...

Are you making money from 0.19% of your users? - Several 3rd Party platforms provide game developers numerous monetization options to make extra money for their Apps. Now than ever (where in-App...

Mobile Video Ad Spending has surpassed Web as one of the fastest growing niches in digital advertising. It captures 27% of total budget. In other words, Video Ad Spend on the web still holds a huge...

Facebook Video Ad Platform and Performance So Facebook released its 3rd Quarter Earnings Report this week and despite "WhatsUp" performance, the result was pretty impressive. My interest in this...

Video Ads outperform Banner Ads by atleast 7X factor. - Here at AppLixir, we do serve both Banner and Video Ads. So, we get to see results from each monetization options. The difference? Video Ads...