Google and Kantar recently collaborated on a study of HTML5 Game use & development market, with specific markets which included USA, India, and Brazil. This report offers an in-depth look at H5...
A Complete Guide to Ad Monetization and Rewarded Video Ad
AppLixir is a Rewarded Video Ad Platform for Web, Mobile-Web, Mobile Sites & Apps
Ultimate Guide to HTML5 Game Monetization
AppLixir has pioneered HTML5 game monetization for over half a decade. Over these years, we've witnessed a robust adoption of HTML5 game development tools. The fact that it ensures seamless gameplay...
Rewarded Ad Video CPM Outlook for Q4, 2023
Note: A revised update is avilable at https://blog.applixir.com/blog/how-much-can-you-really-make-with-rewarded-video-ads-2024-edition/ Navigating the often-opaque waters of the advertising...
Unity Game Engine & Monetization
Unity sailed into stormy seas recently, catching some hefty winds for the not-so-good reasons. But lo! The ship has righted its course! I did write few things we can learn from the situation. Let’s...
Lessons from Unity Game Engine “Runtime fees”
Lessons from Unity Game Engine "Runtime fees" So a little background here - Unity Game Engine introduced Run Time Fees earlier this month and my post covers what we actually can learn from the whole...
Online Privacy – An Obstacle or an Opportunity to Monetization?
Online Privacy - An Obstacle or an Opportunity to Monetization? These past two posts, I have been covering Online Privacy by going a bit detailed on GDPR and CCPA. This post, "Online Privacy - An...
Decoding CCPA
Decoding CCPA: Navigating California's Data Protection Act In my last post, I talked about “GDPR Demystified”. Now, let’s discuss the California Consumer Privacy Act (CCPA). This post explains what...
GDPR Demystified
In my earlier post, I tried to cover Internet Cookies and give our readers a comprehensive look on Cookies. "GDRP demystified" is a continuation on Cookies. In this post, I will attempt to dive deep...
All About Cookies; Internet Cookies-)
A slight detour from talking about Rewarded Video Ads, today's post is about Cookies -).. not the cookies you enjoy eating, rahter its the cookies that track you in the internet - Internet Cookies...
Making Rewarded Video Ad Monetization Work for You
Defining of Monetization In a previous article, I discussed the monetization of HTML5 games. Continuing down the path of monetization, I would like to share some insights on implementing the most...









