As promised in my previous post, I will dive a bit deeper on topics discussed at the "Future Of Ad Montization" - this time, its "Game Developer's Guide to Google’s Real Time Bidding". I will cover...
A Complete Guide to Ad Monetization and Rewarded Video Ad
AppLixir is a Rewarded Video Ad Platform for Web, Mobile-Web, Mobile Sites & Apps
The Future Of Ad Monetization; Game Forum Edition
This past Tuesday Oct 25th, I had the privilege to moderate a panel at Games-Forum, - the leading Game conference. The topic was the “Future of Ad Monetization”. I had 4 panelist CK Wang, CEO,...
Timing is Everything: When Should a Game Developers Consider Monetization?
Monetization is more than just a means to generate revenue; it's the lifeblood of the gaming industry. Without effective monetization strategies, games would certainly struggle to recoup any...
HTML5 Game Development; Trends & Opportunity
Google and Kantar recently collaborated on a study of HTML5 Game use & development market, with specific markets which included USA, India, and Brazil. This report offers an in-depth look at H5...
Ultimate Guide to HTML5 Game Monetization
AppLixir has pioneered HTML5 game monetization for over half a decade. Over these years, we've witnessed a robust adoption of HTML5 game development tools. The fact that it ensures seamless gameplay...
Rewarded Ad Video CPM Outlook for Q4, 2023
Note: A revised update is avilable at https://blog.applixir.com/blog/how-much-can-you-really-make-with-rewarded-video-ads-2024-edition/ Navigating the often-opaque waters of the advertising...
Unity Game Engine & Monetization
Unity sailed into stormy seas recently, catching some hefty winds for the not-so-good reasons. But lo! The ship has righted its course! I did write few things we can learn from the situation. Let’s...
Lessons from Unity Game Engine “Runtime fees”
Lessons from Unity Game Engine "Runtime fees" So a little background here - Unity Game Engine introduced Run Time Fees earlier this month and my post covers what we actually can learn from the whole...
Online Privacy – An Obstacle or an Opportunity to Monetization?
Online Privacy - An Obstacle or an Opportunity to Monetization? These past two posts, I have been covering Online Privacy by going a bit detailed on GDPR and CCPA. This post, "Online Privacy - An...
Decoding CCPA
Decoding CCPA: Navigating California's Data Protection Act In my last post, I talked about “GDPR Demystified”. Now, let’s discuss the California Consumer Privacy Act (CCPA). This post explains what...