Frequently Asked Questions on Monetization
Monetizing a game or app is a complex process that requires careful planning and execution. Hence, considering monetization early in the development stage and choosing...
The Evolution of the “Ad Monetization” Role
This past October 25th, I had the privilege of moderating a panel with Ad Monetization Directors from Zynga, BigFish, MobiFuse and Kooapps. These are major...
Timing is Everything: When Should a Game Developers Consider Monetization?
Monetization is more than just a means to generate revenue; it’s the lifeblood of the gaming industry. Without effective monetization strategies, games would certainly struggle...
Ultimate Guide to HTML5 Game Monetization
AppLixir has pioneered HTML5 game monetization for over half a decade. Over these years, we’ve witnessed a robust adoption of HTML5 game development tools. The...
Rewarded Ad Video CPM Outlook for Q4, 2023
Note: A revised update is avilable at https://www.applixir.com/blog/how-much-can-you-really-make-with-rewarded-video-ads-2024-edition/ Navigating the often-opaque waters of the advertising industry, I consistently notice a lack of transparency and a...
Unity Game Engine & Monetization
Unity sailed into stormy seas recently, catching some hefty winds for the not-so-good reasons. But lo! The ship has righted its course! I did write...
Online Privacy – An Obstacle or an Opportunity to Monetization?
Online Privacy – An Obstacle or an Opportunity to Monetization? These past two posts, I have been covering Online Privacy by going a bit detailed...
GDPR Demystified
In my earlier post, I tried to cover Internet Cookies and give our readers a comprehensive look on Cookies. “GDRP demystified” is a continuation on...
Making Rewarded Video Ad Monetization Work for You
Defining of Monetization In a previous article, I discussed the monetization of HTML5 games. Continuing down the path of monetization, I would like to share...
A Complete Guide to HTML5 Game Monetization
A Complete Guide to HTML5 Game Monetization Often, I get asked what if AppLixir provides HTML5 Game Monetization. My answer has always been – Yes,...
12 Reasons for HTML5 Game Development
– 12 Reasons for HTML5 Game Development – HTML5 has become a popular tool for game development in recent years, and with good reason. Here...
Everything You need to know about CPM
Over the years, I frequently get asked about CPM / eCPM, what it is, how it gets calculated and more…. “Everything You need to know...