For media inquiries or expert commentary on web monetization, rewarded video advertising, or GDPR compliance in ad tech, please contact: sales@applixir.com
AppLixir Inc. Rewarded Video Infrastructure for the Modern Web. Founded 2015.
COMPANY
The Web-First Monetization Standard
A decade of processing Billions of Rewarded Video impressions with 99.9% uptime for web platforms worldwide.
1 Billion +
Impressions processed
99.9%
platform uptime
$4-15
Average CPM
150+
countries monetized
Who We Are
AppLixir is the infrastructure layer for rewarded video on the web. We provide the bridge between premium global advertisers and the web’s most innovative game developers, content publishers, and creator tools.
Headquartered in Seattle with offices in Zagreb, Croatia and Delhi, India, our team of engineers and ad-tech veterans understands that web monetization requires different architecture than mobile. We built for browsers first.
Specialized Monetization for a
Web-First World
In an industry dominated by mobile-first ad networks, the web is often treated as an afterthought. Most monetization platforms offer "web support" that is little more than a bug-ridden port of their native mobile SDKs. This results in slow load times, broken layouts, and lost revenue for web developers.
AppLixir was founded in 2015 to change that. We are not a generalist ad network. We are specialists. For ten years, we have focused exclusively on solving one of the hardest problems in digital advertising: making rewarded video work reliably, legally, and profitably at scale for browser-based platforms.
The AppLixir Difference
Engineered for Web Performance
Our architecture is lightweight and asynchronous. AppLixir is designed to load in the background without blocking your site’s Core Web Vitals or impacting the user’s experience. Whether you are running a high-intensity WebGL game or a fast-loading content site or productivity site, our SDK integrates in minutes and performs flawlessly.
Institutional Reliability
In the world of SaaS, uptime is revenue. We process over a billion monthly impressions across a global network of publishers. Our infrastructure is built with redundant fail-overs and a global CDN to ensure that no matter where your users are the video loads instantly. We back this with a contractual 99.9% uptime SLA.
Compliance as a Service
We are TCF 2.2 certified, meaning our platform includes a built-in, industry-standard Consent Management Platform (CMP). We handle the legal complexity and propagate consent signals to our demand partners automatically, saving our clients tens of thousands of dollars in third-party compliance costs annually.
Premium, Direct Demand
Trust also means transparency in where your revenue comes from. We maintain direct, high-level partnerships with the world’s leading Demand Side Platforms (DSPs), including Google AdX, Meta, and Xandr. We provide our publishers with higher fill rates and premium CPMs that generic networks simply cannot match.
Our Commitment to You
Join the 100s of Game Developers, Content Publishers and Productivity Apps that are using AppLixir to Monetize their sites.
Web Deserves First-Class Infrastructure
Web platforms shouldn't get mobile SDKs ported to browsers. They deserve infrastructure built specifically for WebGL, HTML5, and browser environments from day one. We built web-first, not mobile-ported.
Compliance Should Be Built-In
GDPR compliance shouldn't cost $50K/y or expose you to €20M fines. TCF 2.2 certified consent management should be included in your ad platform, not an expensive add-on or legal liability you handle yourself.
Transparency Over
Marketing
Clear NET-60 payment terms. Honest about what we don't do. Real metrics, not vanity numbers. If we can't solve your problem, we'll tell you—and suggest
who can.
Publishers Keep Control
You decide when ads show, what rewards to give, and how rewarded video fits your UX. We handle the infrastructure—bidding, consent, delivery, payment. You control the user experience.
Specialists Beat Generalists
We've spent 10 years optimizing rewarded video for web. Platforms doing display ads, native ads, video pre-rolls, and six other formats can't match depth in any single format. Focus means expertise.
Infrastructure Reliability Matters
99.9% uptime isn't aspirational marketing. It's contractual. We process 100M+ monthly impressions with redundant infrastructure, real-time monitoring, and automatic failover. Revenue depends on reliability.